KEENCON TEAM SERIES

Keeping the scene active with monthly competitions!

Research

Client

Research

KeenCon

Think, Rethink

Assignment

Research

Online event management

Make It happen

Area

Research

eSports

The project

KeenCon Team Series was born with the goal of keeping the excitement and competitiveness of the Quake scene alive at both the professional and amateur levels throughout the year. In March 2024 we launched a series of monthly 2V2 tournaments for Quake Champions, with a monthly prize pool of €400, and serving as a qualifier for the culminating event of the year: Barcelona KeenCon 2024.

The tournament was organised as a single division with a double elimination playoff system, where pairs faced intense matches to win the monthly title.
Each tournament offered not only monetary prizes, but also qualifying points to determine the top 14 teams that would earn a direct berth to the grand final in Barcelona.

Our role

During the KeenCon Team Series, AD1 managed the league and communications between players, teams and spectators. We ensured a smooth and exciting experience for participants through regular updates and ongoing support via Twitch.

We also create all the visual assets needed to promote and bring the event to life across different platforms. From social media posts to graphics for the live streams to make each day a visually engaging experience for the players and audience. Our mission was to ensure that every detail was aligned with the KeenCon identity and provided a great online experience for all participants and viewers.